Learn best practices for starting and running a float center:
Announcing the 2nd Ever Start-a-Center Giveaway WINNER!

Announcing the 2nd Ever Start-a-Center Giveaway WINNER!

In what was one of the most difficult decisions that we had to make as a team… and after sorting through nearly 200 entries… we’ve decided upon a winner in our second ever Start-a-Center Giveaway.

Read more to learn who we’ll be guiding through the process in starting a float tank center in their community.

Center of the Cyclone Book Launch

Center of the Cyclone Book Launch

Coincidence Control Publishing is pleased to announce the updated publishing of John C. Lilly’s Center of the Cyclone. Written by a researcher whose methods of self inquiry and exploration were before his time, this 45th anniversary edition, released on Lilly’s birthday, is due to see the light of day once more.

You can buy the book now on Amazon!

Fancy Acronyms for your Business Plan: TAM, SAM, and SOM

Fancy Acronyms for your Business Plan: TAM, SAM, and SOM

In this post, we’ll be looking at those enigmatic acronyms: TAM, SAM, and SOM, which are the backbone for the market analysis section of your written plan. We’ve helped a couple hundred float centers to develop their business plans, and we’ve found that this one area generates the most questions, and seems to generally be the most difficult to wrap your head around.