Learn best practices for starting and running a float center:
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In the first episode of Improving Your Float Center from Home: the Bathrobe Chronicles, Ashkahn and Graham covered the special deal that they’re running at Float On during their closure.

Watch the full episode below:

For the deal, they’re offering 25% off floats, and for every float sold they’re donating a float to medical workers when Float On re-opens. They’ve open sourced the campaign, and you can download images (including an editable Photoshop file), the template email they sent to their mailing list, and their full launch plan.

Buy One Give One to Medical Workers

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We hope that these are useful for you, either in launching your own campaigns or just getting your creative juices flowing. You’re free to use or change any of these materials (although it would be great if you credit the artist, Kathryn Sullivan, for the image).

Be well, and stay safe out there!
Graham and Ashkahn

Center of the Cyclone Book Launch

Center of the Cyclone Book Launch

Coincidence Control Publishing is pleased to announce the updated publishing of John C. Lilly’s Center of the Cyclone. Written by a researcher whose methods of self inquiry and exploration were before his time, this 45th anniversary edition, released on Lilly’s birthday, is due to see the light of day once more.

You can buy the book now on Amazon!

Oh, the Questions You’ll Hear!

Oh, the Questions You’ll Hear!

When you run a float tank center, you’re going to get asked a lot of questions. Do I float naked? Can I drown? Is this sanitary? Many of these are easy to answer: It’s recommended. Not without a conscious, and determined effort. Yes! There are some questions, however,...

Happy TANKSgiving (Giving Gifts to Monthly Members)

Happy TANKSgiving (Giving Gifts to Monthly Members)

Monthly memberships are an important way to ensure that your float tank center has a consistent, if not dependable, amount of business.

While pricing structures for memberships vary widely across the industry, we’re focusing less on the strategy of what to charge and looking more at the benefits we’re actually offering. Once we’ve established a solid offering, then we can revisit pricing.

Running a successful monthly membership program takes more than just charging customers and making sure they use their credits. With a little creativity, we can find ways to increase engagement.

The Float Tour Blog – Issue #28

The Float Tour Blog – Issue #28

Home sweet home! After so many months on the road, it was strange being back here in Portland. We were exhausted, excited, and a little travel weary. The first night back, I slept in my own bed for the first time in three months and the world just melted away.

Having travelled across the United States, I’m reminded of how insular Portland is. We are aggressively fixated on keeping things local. Local beer, ketchup, bikes, pet food, pillows, phone cases… it’s part of our charm. We want to reward people for living here and being a part of the community. It’s so pervasive that, after living here for so long, I kind of forgot that Secret Aardvark hot-sauce isn’t available everywhere, and that most cities don’t even recycle, let alone compost.

The Float Tour Blog – Issue #27

The Float Tour Blog – Issue #27

Our northern neighbor – a sister city, of sorts – Seattle is the largest metropolitan area in the Pacific Northwest. It’s the land of Microsoft and Kurt Cobain, and the culture here embraces both simultaneously. It’s tech business professional in the front and rock n’ roll grunge in the back. This blend creates a perfect storm of high energy business life and high energy nightlife, making relaxation a valuable commodity. Floating helps fill the void left by nightmarish traffic and overcrowded restaurants.

Given that it’s so close to home, the float centers in Seattle are a lot more familiar to us. Our visits here were more like a high school reunion than they were like the first day of school. During some of our visits, we were picking up conversations right where we left them.

The Float Tour Blog Issue #26

The Float Tour Blog Issue #26

Vancouver is the largest metropolitan area in Canada, and third largest on the West Coast. It’s a major hub for international trade, with one of the largest ports in the world, giving it a large migrant population, mainly from Asia, the Middle East, and Australia. It’s also been a long-time home to the Canadian film industry, and has even been nicknamed “North Hollywood.” Dozens of film and television productions from major studios film here every year.

Vancouver is very much an international city. It has large boroughs dedicated to varying cultures, including one of the largest Chinatowns in the world. The society here is more receptive to new ideas, always looking for the next big thing; it’s not surprising that floating has blown up in Vancouver as much as it has.

In the last 3 years, 10 float centers have opened up, most of them being larger 4–6 tank centers. The really interesting thing is how they all opened within the same short amount of time about 1 ½ to 2 years ago, within months of each other.

The Float Tour Blog – Issue #25

The Float Tour Blog – Issue #25

We finally made it back to the West Coast! We went through the Canadian Rockies and were overwhelmed by the beauty of it all. We drove through hours and hours of winding mountain roads, fertile valleys, and tiny towns so picturesque they looked like movie sets. It was so captivating, in fact, I suspect Graham and Ashkahn may have secretly replaced themselves with robotic doppelgängers to hike throughout Banff.

This post will focus on the smaller communities in B.C. that are bringing floating to new people every day. We also get to visit Canadian manufacturer Pro Float. They’re relatively new to the scene, just opening up earlier this year – another exciting sign of the growth in the industry.

The Float Tour Blog – Issue #24

The Float Tour Blog – Issue #24

Alberta is often called the Texas of Canada. Part large oil industry, part cattle country.

Don’t Mess With Alberta!

At the base of the Rocky Mountains, replete with an Olympic Stadium, Calgary is a world-class destination for winter sports. The float community developed here similarly to Edmonton – there wasn’t anything nearby except for one or two residential float tanks, and then, in a short period of time, several centers opened all at once. Instead of competing, they’ve decided to work together and have developed one of the tightest knit float communities we’ve seen. They even have monthly Float Dinners, much like we do with the float centers in Portland. They don’t keep meeting minutes, so it’s hard to determine what they talk about at these dinners; my guess would be salt, the effects of salt on various substances, and how salty salt damage can make someone salty.