Learn best practices for starting and running a float center:
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In the first episode of Improving Your Float Center from Home: the Bathrobe Chronicles, Ashkahn and Graham covered the special deal that they’re running at Float On during their closure.

Watch the full episode below:

For the deal, they’re offering 25% off floats, and for every float sold they’re donating a float to medical workers when Float On re-opens. They’ve open sourced the campaign, and you can download images (including an editable Photoshop file), the template email they sent to their mailing list, and their full launch plan.

Buy One Give One to Medical Workers

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We hope that these are useful for you, either in launching your own campaigns or just getting your creative juices flowing. You’re free to use or change any of these materials (although it would be great if you credit the artist, Kathryn Sullivan, for the image).

Be well, and stay safe out there!
Graham and Ashkahn

The Creation of the Beginner’s Guide to Floating

The Creation of the Beginner’s Guide to Floating

Our Beginner's Guide to Floating was first created four years ago, and we've gone through over 40,000 of them just out of our own center in Portland. Since making it publicly available, our Beginner's Guide has been downloaded over 1,400 times. Dozens of float centers...

Listening to Music in a Float Tank

Listening to Music in a Float Tank

To play or not to play music in the tank…

Some centers start the float with a few minutes of music and then fade away, some don’t play music until the end, and another float center will not let you turn off the light. In fact, they also have the noise of a automatic massage table, pounding away next to you, while other places will leave it up to the floater to decide. READ MORE…

Specific Gravity Specifics

Specific Gravity Specifics

Specific gravity is the ratio of the density of a substance to the density (mass of the same unit volume) of a reference substance. The reference substance is nearly always water for liquids or air for gases.” Specific gravity, then, in the case of our float tanks, is how dense the salt water is compared to regular, run of the mill water.

So, where should we keep the specific gravity of a float tank? READ MORE…

Don’t Squander Water in Your Showers

Don’t Squander Water in Your Showers

Once you start planning out the monthly costs for your float center, you’ll quickly come to appreciate a running joke in the industry: although you may think you’re providing floats, what you’re really doing is running a shower business.

Each person that floats at your center will take two showers: one before their float, and one after. These showers are definitely necessary. Before a customer enters a float tank, you’ll want them to shower in order to make sure that water contamination from skin oils and dirt is minimized, and after a float a customer is going to need a shower to remove the salty residue from their skin. READ MORE…

Prepayment for Floats

Prepayment for Floats

Do you make people pay when they schedule an appointment?

We at Float On always strive to be as easy to deal with and non-intimidating as possible, so from the very beginning we have allowed people to book floats over the phone without payment. READ MORE…