Something in the world of floating have you stumped?
Show Highlights
This is one of those situations that’s never fun to be in, but it’s something that’s gotta be dealt with. A customer is rude, unpleasant, or makes the staff or other customers uncomfortable. It can start small and turn into a repeated and difficult problem. As the business owner, oftentimes, the buck stops with you and you have to figure out how to handle that situation.
Graham and Ashkahn share their experiences at Float On with their problematic customers and how they handled it while offering tidbits of advice.
Listen to Just the Audio
Transcription of this episode… (in case you prefer reading)
Graham: Today’s question is, “What do you do with customers who are serious trouble?” They didn’t actually write it like that, I don’t know where that voice came from. “Do you ever 86 customers, or ban them from coming in?” So, kick them out or stop them from coming in to begin with? Yeah.
Ashkahn: Ohhh …
Graham: Other than Ashkahn I don’t think we have anyone on the full ban list to Float On.
Ashkahn: I’ve been … I really wanna go back but …
Graham: Maybe you would learn to behave yourself a little bit.
Ashkahn: Put on a fake mustache sometimes, but they can still tell.
Graham: That’s because it’s over this giant real mustache that you currently have. It doesn’t work as well.
Ashkahn: So yeah, we’ve had to ban people before.
Graham: And we’ve had to kick people out.
Ashkahn: And we’ve had to kick people out, and it’s pretty much not fun at all.
Graham: It sucks.
Ashkahn: Nothing about it is enjoyable, it’s hard.
Graham: Ashkahn almost got punched in the face.
Ashkahn: I did! I did, that was a different situation, but …
Graham: We did kick people out, you almost got punched.
Ashkahn: Okay, okay, but that’s not what this is about.
Graham: You don’t know that.
Ashkahn: This is a story for another day. We’ve had to kick people out who basically came in and weren’t altogether-
Graham: Yeah, for whatever reason.
Ashkahn: For whatever reason, right? And sometimes people were excessively loud and being very disruptive-,
Graham: That’s like the most mild of them.
Ashkahn: Customers-,
Graham: They’re totally sober, they’re reasonable human beings, they’re actually just-,
Ashkahn: Well, sober-,
Graham: Too loud.
Ashkahn: Yeah. I mean we’ve done an episode about dealing with people on substances and stuff like that, but …
Graham: There’s also people who are just a little more mentally unstable-,
Ashkahn: Yeah.
Graham: People who harass your staff workers or harass other customers.
Ashkahn: Yeah.
Graham: And sometimes unintentionally, too. They might not even know that that’s the sort of vibe that they’re putting out. But yeah, there are certain people who have this energy about them, where when they’re in your space, it’s almost like no one else can really relax in there, because they’re a little on edge of what this person’s going to do next.
Ashkahn: And the problem is, it usually gets worse over time, and we’re talking about customers, like actual customers who are paying to come float. We’ve had to kick people out who are just wandering-,
Graham: Randos, yeah.
Ashkahn: But often what happens is things’ll be kind of weird the first time, then all of a sudden they’ll come back the next week, and things get a little bit weirder. Now it’s like they’ve been floating with you for three weeks, and they start to feel more comfortable, and they’re coming back more often. You’re like, “Oh boy.” You’re employees are telling you things about, “Oh man, this guy’s coming again,” so those are really the tough situations.
Graham: And, just like a lot of these trouble scenarios that we talk about, fortunately it really does not come up too often.
Ashkahn: No, it’s pretty rare.
Graham: There was one case specifically I’m thinking of from this last year, and that might have been the only person we had to actually ban last year. I think we’ve had to kick out maybe two or three people during the course of last year, but not too many.
Ashkahn: Not usually customers.
Graham: Right, so the kicking out is not usually customers. I think we only had to ban one paying customer from Float On last year.
Ashkahn: Yeah, and I don’t think we’ve ever had to actually extract a paying customer from our shop.
Graham: No, yeah, like usher them outside, threaten to call the cops-,
Ashkahn: Yeah, yeah.
Graham: Or something like that, no.
Ashkahn: I don’t think that’s ever happened.
Graham: And in this case it was one of those where it was harassment of some of our staff members, and specifically one of the girls working there, and she just felt very uncomfortable whenever he’d come in, a lot of the other staff members were backing her up and saying, “Yeah, this guy puts off a very strange vibe and seems a little threatening,” and that turned into one of our managers giving him a call and just saying, “Hey-,” pretty much laying it out, “some of our staff feels uncomfortable with you coming in. We’re going to have to ask you to not come back into the business.” And he himself seemed very shocked at that, which I guess is how you’d probably react regardless of if you know what’s going on. But he honored it, it’s not like he started causing problems after that, just showing up or anything like that, so that was a fairly easy resolution to a kind of tense situation.
Ashkahn: Yeah, I’m sure it’s embarrassing for both parties.
Graham: Yeah, yeah for sure. I know the manager didn’t enjoy making that phone call, and I’m sure being on the receiving end sucks as well.
Ashkahn: Uh-huh.
Graham: But, what are you going to do?
Ashkahn: Yeah.
Graham: You have to make sure that your staff and other customers feel comfortable in your space.
Ashkahn: Yeah, actually if you look into HR stuff in some areas, that’s a requirement of you as a business owner or as a manager, it’s your responsibility to make sure that there’s a safe work environment going on.
Graham: And I think that one of the reason’s this doesn’t happen very often is you really want to give people the benefit of the doubt, and you want everything to be okay, and it actually takes some pretty extreme circumstances to push it into that zone of not being a comfortable or at least permissible kind of interaction between your own customers and other customers or staff. It takes a lot, especially because we’re used to dealing with people who have just floated, and are kind of spacey, and are saying weird things. At least at Float On, our staff are pretty trained to expect oddities, oddballs, and weirdness, and again, sometimes it goes beyond that, and I’d say the nice thing about that is it also makes it pretty obvious when that line has been crossed. If something seems off or really unacceptable for float center employees, something had to really cross a line or get pretty strange there.
Ashkahn: Yeah, we’ve never had someone really cause any ruckus after that, like after the point where we’ve had to be like, “Hey, sorry but this is what’s going on.” There hasn’t been too much of a person just randomly showing up again afterwards.
Graham: No, not really. Yeah, the worst of those is from that scenario of non-customers.
Ashkahn: Non-customers, yeah, we’ve had to deal with that with non-customers, but not ever in the actual customer scenario that I can think of.
Graham: No.
Ashkahn: So, that’s good. There’s kind of a natural filter there, I think, of just being able to actually book an appointment and have all the wherewithal and everything to get through that process, to actually come in to float.
Graham: Yeah, yeah, for sure. So, that’s how we deal with it. We’ve definitely had to, yeah again, 86 customers. We’ve had to actually ban them from the shop, and it’s not like we have just a blacklist of customers or anything. We don’t have photos of customers who aren’t allowed to Float On up in our back room or anything like that. It’s much more something that happens in the moment, and I think I’d have to go back through and actually look up people who are banned-,
Ashkahn: Yeah.
Graham: We don’t even have a running list of any of them or anything like that.
Ashkahn: No, and it is very rare. This is an extremely infrequent sort of thing that happens.
Graham: Yeah. So, if you have your own questions, go to floattanksolutions.com/podcast.
Ashkahn: And we’ll answer them sort of like this.
Recent Podcast Episodes
Funding your center through Kickstarter – DSP 119
Crowdfunding has made so many projects possible that would otherwise not exist. It seems perfect for niche ideas, concepts that would otherwise never see the light of day, and passion projects that just need to happen. This sounds perfect for float centers, but there are some caveats.
Crowdfunding is time intensive and there’s not guarantee of success. Aside from that, there are some issues with it that complicate things for float centers that other crowdfunded projects likely won’t face. Graham and Ashkahn talk about the successes of float center crowdfunding and the not-so-successes as well.
Don’t Build Your Own Float Tank! – DSP 118
For anyone considering a DIY float tank, give this episode a listen first. This isn’t a discussion on the merits of doing things one way versus another or expressing an opinion on one side and playing devil’s advocate for the other. Graham and Ashkahn know painfully well from personal experience the pitfalls of falling into the hubris trap of thinking you can build your own float tanks. They built two large open tanks in Float On and even years later they still cause headaches.
What’s more, they’ve spoken with dozens of people who’ve also gone through this themselves and heard their horror stories after they didn’t listen to the advice of not doing it.
The perception that it can be a cost-cutting measure or a more reliable way to get an operating float tank in your center by going DIY is generally pretty flawed. There’s so much to it that you just can’t consider before the fact.
Should Your Float Center have a Blog? – DSP 117
This seems like a good idea on paper. It helps with SEO stuff for Google. It gives you an outlet to write about floating and share information about the industry. And it seems to fall in line with something that other businesses do, right?
So what are the downsides? How much time and effort does a blog really take? What sort of impact does it have for a float center? Graham and Ashkahn lay out the pros and cons as well as things you may not initially consider about the responsibility of having a blog.
Thoughts on Buying Yelp Ads – DSP 116
There are lots of businesses that experience the dogged persistence of Yelp sales people calling them. Float On has done both buying Yelp ad space and living without it and Graham and Ashkahn break down exactly what that experience was like.
They also go into exactly what Yelp ads mean and how it impacts your float center (or doesn’t, as the case may be) as well as how well Yelp stacks up in comparison to other ad sources.
When is it Time to Open a Second Float Center? – DSP 115
Okay, so… Float On only has one location (not counting Float On Hong Kong) and there’s certainly a reason for that. Graham and Ashkahn have toyed with the idea of opening up another center multiple times throughout the years but something else always came up. As they’ve met more people in the industry, they’ve seen some of the pitfalls and successes from people opening additional locations, franchises and whatever else. They share their thoughts on when they think it’d be best to open and why they say to wait a little bit.
Latest Blog Posts
Much Ado About Nothing
Today, I’d like to talk to you about nothing. But first I suppose I should introduce myself. My name is Ashkahn, and I’m one of the co-founders of Float On. I’ve spent the last 2 years of my life entirely devoted to these magical boxes we’ve all discovered, and...
Past & Present of Oasis & Future of Floating
My focus here/now will be on the past [portion of this 'assignment'] that set me up to be involved in floatation work... It was probably inevitable that I would end up involved with float tanks .... When your last name is Wasserman, which means 'waterman' in german*,...
Past, Present, Future
My life is focused around balance. This is the key to everything I do; A balance between cosmic vows of spirituality, family, and the business with the scales constantly being tipped back and forth on the scale.To understand why I am involved in the Flotation Industry...
The Art of Managing Expectations
When considering opening a floatation center, I came across the following story that helped me understand the process that I was going to be going through as the owner of Float Matrix. There once was a plumber who was excellent at what he did. He knew everything...
